Center City Anaheim
The mission
Located in the heart of Anaheim, Center City offers a chance to exit suburbia and enter the road less traveled. My team was asked to create an ad that would live on the back cover of the Anaheim Visitors Guide. And with a brand-new public transit system coming into play, it was important that whatever we created not only highlighted this fresh feature, but captured the lighthearted spirit of the unique downtown district—enticing readers to explore.
